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“With the ever-growing popularity of social media, major media sites have come to understand the importance of audience participation”
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“Major media sites have started to get the religion of audience participation, but there’s been one big hitch”
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“XKCD has come up with an ingenious new solution to moderating online communities… The solution? A robot that automatically blocks any poster whose last comment wasn’t completely original”
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“In trying to measure blogs, a lot of people put a great deal of stock in inbound links. It might not be going too far to say that inbound links have become the standard by which the influence of a blog is measured.”
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“we should stop obsessing about technology and process and concentrate on content: how best to tell stories and reach audiences, using the most suitable tools across a multiplicity of platforms.”
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“The goal is to make everyone in your community start talking about your newspaper and your Web site… Tear up your news hole. Destroy it… Do it fast and furiously, as if your life depended on it. Because it does.”
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“There are now a range of local forecasts in the market, some more bullish and some more conservative. But all generally agree that locally targeted ads in search, display (including video) and classifieds are growing at rates faster than overall online a
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“With all the doom and gloom hovering over the economy right now, analyst reports heralding brighter days for the future of internet ad spend continue to be released. “
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Carl Fremont, Digitas: Premium content that marketers want to be associated with will get a higher CPM. But I believe something like 70% of streaming video inventory is still unsold.”
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US: “Newsday’s online traffic edged past The Wall Street Journal Online in the month of December, according to the latest data from Nielsen Online”
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Nielsen: “From October 2006-2007, the online population has aged from 35.7 to 37.9 years, with the share of 55+ year olds increasing from 16 per cent to 19 per cent.”
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“But seriously, newspapers should break and update news online, as I’ve said before. However, after the initial crush of the story, you have to hone the piece. Don’t let sloppy writing stand.”
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Slideshow on US presidential election campaign logos.
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“At the Guardian Media Group’s online offsite yesterday, I watched a live demonstration of the benefits of following Howard Owens’ dictum for nonwired journalists.”
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“Online Community Building has evolved since the days of forums, messageboards, listserves, and chatrooms. Blogs and Social Software create new types of communities which are decentralized and require additional community building strategies.”
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“Which got me thinking about what citizen/networked journalism might learn from the battle that systems like Digg (which accepts anonymous users) and Google (which interprets open linking on the web) have waged against gaming.”
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“Because we live in an age when social media sites are our daily bread, it seems natural to turn to them as resources for writing a story.”
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David Black 